JOURNEY TO STRENGTH

Highly Commended (Best Use of Sponsorship) -Mumbrella Sports Marketing Awards 2017.

Client: Dove

Dove have always challenged gender roles and wanted to tackle stereotypes of masculinity. Using Wallabies star David Pocock, they needed a social execution that touched upon the issues in their social videos simply and effectively but were also engaging for an easily distracted audience. Facebook Canvas was the perfect solution. >