Client: Dept of Health
Agency: 303MULLENLOWE
How we introduced a new term to the sexual health vernacular
The Brief
The Department of Health wanted to remind people to get tested for STIs and BBVs regularly. But the sexual landscape is rapidly changing.
The Response
We created a new term, Healthysexual, that anybody could identify with as long as they looked after themselves and those around them, no matter their gender or sexuality.
Awards:
AGDA - Finalist (Design for Good)
AGDA - Distinction (Design for Good)
